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Guide5 min read

Multilingual Shop: Sell in 5+ Languages Simultaneously

Shopyai natively supports German, English, Farsi, Dari and Pashto — with RTL support and AI translation for product texts.

Your customers speak different languages? No problem. Shopyai supports 5 languages natively — and your shop adapts automatically. From navigation to product descriptions, from checkout to order confirmation: everything in your customers' language.

Create shop
Choose languages
AI translates
Multilingual live
5+ Languages
German, English, Farsi, Dari, Pashto natively
AI Translation
Translate product texts automatically
Auto-Sync
Keep all translations in sync
RTL Support
Automatic layout for RTL languages
Multilingual SEO
Hreflang tags per language
Local Customers
Reach customers in their native language
5+
Languages
1-Click
Translation
RTL + LTR
Layouts
SEO
Per Language
Monolingual
  • Limited market
  • One target audience
  • No international ranking
Multilingual with Shopyai
  • Global market
  • More customers worldwide
  • SEO in every language
Why multilingual?

Studies show: 76% of online shoppers prefer products in their native language. With Shopyai you reach them — automatically and without extra effort.

5 native UI languages

The entire shop interface is available in five languages — not just product texts, but also buttons, navigation, error messages, checkout, and emails:

  • German — Complete translation, optimized for the DACH market
  • English — International reach, standard for global customers
  • Farsi (Iran) — Professional Iranian Farsi with full RTL layout
  • Dari (Afghanistan) — Afghan Dari with regional expressions and RTL layout
  • Pashto — Complete Pashto translation with natural idioms and RTL layout

Automatic RTL support

For Farsi, Dari, and Pashto, the entire layout is automatically mirrored. Buttons move right-to-left, navigation flips, text alignment switches — even spacing and icons adapt. You configure nothing, it happens automatically based on the selected language. The result feels as natural for RTL users as the LTR version for English users.

Unlimited content languages

Beyond the 5 UI languages, you can translate product names, descriptions, and categories into any number of languages. Turkish, Arabic, French, Russian — the admin can enable any BCP-47 language. Reach customers in their mother tongue, even when the UI language differs.

AI-powered translation

The AI assistant can translate product texts automatically. Say: "Translate all product descriptions into English" — and the AI creates high-quality translations you can review and adjust before publishing. This saves hours compared to manual translation.

Currency localization

Prices are automatically displayed in the correct currency and format: €29.90 for English customers, 29,90 € for German. Currency is used consistently throughout the shop — from product page to order confirmation.

SEO per language — hreflang tags

Each language version of your shop has its own SEO metadata: title, description, and hreflang tags. Google understands which page is intended for which language and region, preventing duplicate content and improving ranking in each language. Combine with a custom domain for maximum SEO impact.

Language selection for customers

Customers choose their language in the header. The selection is saved — next visit, the shop starts in the right language. The AI chat detects the chosen language and responds automatically in the same one.

Conclusion

One shop, many languages. Reach customers worldwide — in their language, with correct layout and localized currency. Shopyai makes international e-commerce as simple as local selling.

FAQ

Do I have to activate all 5 languages?

No, you choose which languages your shop offers. Start with one and add more anytime. Each language can have individual product texts and SEO data.

How good is the AI translation?

AI translation delivers results at the level of professional translators — especially for product descriptions using clear, factual language. We still recommend a brief manual review before publishing, particularly for marketing texts with regional slang.

Does Shopyai support languages not available in the UI?

Yes. The UI is available in 5 languages, but product content can be maintained in any language. A Turkish customer, for example, sees the English UI but Turkish product texts.

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Multilingual Shop: Sell in 5+ Languages Simultaneously — Shopyai Blog | Shopyai